Last month (October 2015), the most expensive Pasadena luxury real estate sale was 905 Hillcrest Place.
This five-bedroom, six-bath residence is over 5,000 square feet on half an acre.
This Pasadena luxury home was originally listed for $6,688,000, later reduced to $5,750,000 and sold for $5,378,000
Typically, when Harb and Co. lists a home, we spend quite a bit of time on the marketing remarks used for the Multiple Listing Service and, of course, more time on the verbiage for the ad copy and the property brochure. We work on an initial write-up. Then, we will spend the next several days revamping the verbiage until we are satisfied we have conveyed the essence of the home and highlight the benefits to the buyer.
I don’t know what the ad copy or brochure verbiage reads for this luxury listing, but here’s what the agent’s MLS remarks read for this Pasadena Luxury Real Estate Sale in October 2015: Huge price reduction! Newly completed 2013 New England Traditional in Langham Hotel Area, Christopher Ward Architect. Two Master Suites, Library, Family Room, and Loggia. Beautifully Designed. Lush New Landscaping. Downstairs Master, Designer Kitchen. New pool house and garage.
Not much of a description of this dream designer kitchen.
