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A Seller’s Perspective

Just Sold: Pasadena Traditional 1

The Importance of Your Home’s Online Presence

What should Los Angeles home sellers demand from a real estate agent as far as their home’s online presence? Nearly every morning when I check the multiple listing service  (MLS) for new listings I stumble across a photo or two that just m...

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Are lockboxes out of style? 2

Are lockboxes out of style?

Not too long ago, most homes priced under $750,000 offered lockbox access.  While showing homes in Pasadena, I am coming across more and more that are shown by appointment only. Why this new trend, are lockboxes out of style? Lockboxes have e...

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Make your home appealing to buyers 4

Home Staging on a Budget

While professional home staging is not always worth the expense, there are some instances when home staging really makes a difference. Not every home needs to be professionally staged with rented furniture and this is where your real estate age...

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Is Home Staging Worth the Expense?

Is Home Staging Worth the Expense?

When is home staging worth the expense? It depends, not every home needs to be professionally staged. Obviously an experienced Realtor with great marketing is crucial. Let’s take a look at this La Crescenta home I just sold. In this instance...

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Not all Realtors® are Created Equal

Not all Realtors® are Created Equal

. . The agent you hire should assist you in preparing your home for sale. Your real estate agent should guide you in establishing the correct list price. In addition they should prepare a customized marketing plan.  Not all Realtors are creat...

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Home Pricing Mistakes

Home Pricing Mistakes

Surprisingly, pricing your home is one of my most difficult tasks. Proper pricing is more art than science; it requires that I consider current market conditions.  In both an escalating and declining market recent sales are not as indicative o...

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How To Avoid Picking The Wrong Realtor

How To Avoid Picking The Wrong Realtor

National Real Estate surveys continually indicate that the number one complaint from consumers against Realtors is their lack of communication skills. You certainly want plenty of other traits in your real estate agent. Learn how to avoid picki...

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